Course Ref: TC5


PROJECT MANAGEMENT for PRODUCT DEVELOPMENT and LAUNCH

2 or 3 days course providing tools and techniques which are particularly relevant for successful new product developments including: planning to process, risk management, estimating and resource planning which can be tailored to individual company needs. The course is ‘learning by doing’ using worked examples from a fictitious company.

Course Aims and Objectives  

By the end of the course you should have understood

  • that planning, monitoring and control are the essential elements of project management

  • the benefits of up-front project planning and product definition and planning to process

  • the importance of managing risk and reward
    Understood the ingredients for a robust baseline plan

  • the need to lead projects and teams effectively

Experienced practical tools and techniques
Participated and shared experiences.

 
Style 

Participative, informative, interactive and fun
Practical examples to aid understanding
Experiential - 'thematic' exercises
Practical examples to aid understanding
Pragmatic hints and tips
Bias towards understanding principles and practices vs manipulating software tools

 
Course Content

Day 1

 

 

Session 0:

Course Aims and Objectives and Issues Board

 

Session 1:

Product Life-Cycle Management, Projects and Time to Market

 

Session 2:

What is Project Management?

 

Session 3:

Project Planning

 

Session 4:

Planning Tools part 1

 

Session 5:

Planning Tools part 2

 

 

Close for the Day

 

 Day 2

 

 

 

Review of Day 1

 

Session 6:

Estimating and resource planning

 

Session 8:

Project Implementation, Meetings, Communication and Collaboration

 

Session 10:

Project Control and Reporting

 
     
Typical Methods and Tools

Stakeholder Map
Milestone Plan
Milestone Chart
GANTT CHART
Network chart
NPD Framework Diagram
Concurrency of Phases and Tasks Charts
Critical Path
RACI Matrix
PERT Three point estimating
Resource Histogram
Process Management Templates (Document Standards)
Communication Plan
Project Dashboard
Decision Points (presentation/mtgs)
Essential Questions
Out of Bounds decisions

 

Follow the following links for more information :

Product Marketing and Management
Product Strategy and Product Portfolio Strategy: framework and tools
Product Definition (PD) and pragmatic Quality Function Deployment (pQFD)
Voice of Customer (VoC) and Market Research
Competitive Analysis and Competitor Analysis
New Product Introduction (NPI) or New Product Development (NPD)
In Life or In Market Management of Current Products
Product Value Proposition and Value Propositions Portfolio
Product Development, Marketing and Management Software Applications
Product Management and Product Manager Training


 
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